4.7
(136) 136 reviews
A skincare and self tan hybrid designed for your face. Our Face Tan Serum delivers a gradual, natural-looking bronze complexion while targeting fine lines, pigmentation and hydration with every application.
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Develops a bronzed glow in 4 to 6 hours, lasting up to 4 to 6 days
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Apply directly or mix with your moisturiser for a customisable result
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Hyaluronic acid hydrates and reduces fine lines
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Niacinamide brightens and evens skin tone
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Jojoba and coconut oil nourish and calm skin
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Noncomedogenic, vegan and suitable for all skin types including sensitive skin
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Face Tan Serum
Real Results
Skincare Ingredients
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Niacinamide
Improves the skin barrier, evens skin tone, and reduces the look of fine lines. -
Jojoba Oil
Mimics the skin's natural oils to hydrate without clogging pores. -
Rosehip Oil
Moisturises skin while reducing the appearance of fine lines. -
Vitamin E
Nourishes and protects skin, while supporting the moisture barrier.
See Full Ingredients Hide
Water (Aqua), Propanediol, Dihydroxyacetone, Erythrulose, Glycerin, PEG-40 Hydrogenated Castor Oil, Niacinamide, Sodium Metabisulfite, Carrageenan, Hydrolyzed Hyaluronic Acid, Cucurbita Pepo (Pumpkin) Fruit Extract, Rosa Canina Fruit Oil, Salvia Hispanica Seed Oil, Retinyl Palmitate, Ascorbic Acid, Sodium Hyaluronate, Rosa Damascena Flower Extract, Panthenol, Persea Gratissima (Avocado) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Glycine Soja (Soybean) Oil, Cocos Nucifera (Coconut) Oil, Tocopherol, Fragrance (Parfum), Xanthan Gum, Citric Acid, Sodium Citrate, Phenoxyethanol, Benzyl Alcohol, Sodium Benzoate, Citronellol, Geraniol, Linalool.
How to Guide
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01Start With Clean Skin
Cleanse skin thoroughly before applying.
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02Apply The Product
Apply a few drops to face, neck and décolletage, or mix with your daily moisturiser for a more subtle result.
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03Leave Until Dry
Wait until fully dry before applying any additional skincare.
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04Keep Using To Build Colour
Use 3 to 4 times per week to build and maintain a bronzed, hydrated glow.
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Not Sure Which Tan Is Right For You?
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Frequently Asked Questions
Can you wear make up on top of this? Or is it only for night application?
You certainly can! Mixing this in with your daily moisturiser will act as the perfect base for your makeup. Our Face Tan Serum will not have any effect on your other cosmetic products and the DHA will gradually develop under your makeup throughout the day.
Is this product vegan?
Yes our Face Tan Serum is cruelty free and vegan.
Does this product contain DHA or is it an instant, cosmetic product?
Yes this product contains a DHA level similar to our Face Tan Water. It won't provide an instant tan, it needs time to develop.
What is the difference between our Gradual Face Tan, our Face Tan Water and our Face Tan serum?
Due to the number of key active ingredients, our Face Tan Serum is considered a skincare, self tan hybrid. This is a product that you can apply directly to your skin or mix in with your moisturiser. Our Face Tan Serum is a serum-based formula, whereas our Gradual Face Tan is a cream-based formula and our Face Tan Water has been developed using a water base. The ability to increase the depth of your desired shade is easier with our Face Tan Serum as this is a more concentrated formula and can be controlled by how much product you use and how it is applied.
How long will the Face Tan Serum last?
Our Face Tan Serum will last anywhere between 4-6 days with maintenance.
Are there any skincare benefits to the Face Tan Serum?
Yes! The inclusion of key active ingredients such as Hyaluronic Acid and Niacinamide promise a decrease the appearance of fine lines and hyperpigmentation.
Is this product suitable for sensitive skin?
Yes it is.
Product Reviews
- TZTereza Z.Verified BuyerI do not recommend this productSkin Tone MediumRated 1 out of 5 stars2 days agoDisappointment
Unfortunately, I have to be honest and say that I’m disappointed with this product. The tan it gives to my face is really very faint (I’m following the instructions exactly). I was used to the Face Tan Mist or Face Tan Water, which were perfect, but this serum isn’t. Please bring the Face Tan Mist back!
Was this helpful? - LLauraI do not recommend this productSkin Tone MediumRated 2 out of 5 stars2 weeks agoQuite disappointed
Ordered this face tan serum as I’ve been happy with their body ones. Once it arrived i don’t know the packaging was so cheap plastic for that price and the bottle itself wasn’t fully topped up it was just a bit over half. And I can’t see much difference the next day. Super sad about that
Was this helpful?BBBali Body US2 weeks agoHi Laura,
Thank you for taking the time to leave your feedback on our Face Tan Serum.
We're really sorry to hear about your experience with the product, particularly regarding the packaging and the bottle fill level, as well as not seeing the results you were hoping for. We completely understand your frustration, especially since you've been happy with our body products and were expecting the same quality. Your honest feedback really helps us understand how our products are performing in practice. 🤍
A member of our customer service team will be in touch to discuss this further with you.
Thanks x
- THTara H.Verified BuyerI recommend this productSkin Tone MediumRated 5 out of 5 stars3 weeks agoVery nice
Very nice product with subtle results
Incentivized reviewThis review was received as part of a promotion or in exchange for an incentive. The incentive was offered to both positive and negative reviews.Was this helpful?BBBali Body US3 weeks agoHi Tara,
Thanks so much for the amazing review! We're thrilled you're loving the Face Tan Serum and those subtle results! 💕 - SSarahVerified ReviewerI recommend this productSkin Tone MediumRated 5 out of 5 stars2 months agoLove it
No smell and it looks so natural and you can gradually build up the colour. Ive used a few different brands and this doesnt block up my pores or cause breakouts
Was this helpful?BBBali Body US2 months agoHi Sarah,
Thanks for the amazing review! So glad you love the Face Tan Serum and that it gives you such a natural, buildable colour without clogging your pores! 💕 - TLTanja L.I do not recommend this productSkin Tone TanRated 2 out of 5 stars2 months agoNot as expected
I ordered these drops- not here directly, since they were sold out, but they don’t do enything on my face. And the smell is not very good. The drops are smelling like a typical self tanner. All other products I ordered are wonderful and are giving a great color without any transfer or ugly smell ❤️
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